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For all the time and effort spent trying to unseat District 4 School Board member Steve Zimmer in the primary, the Coalition-funded TV ad campaign relied almost entirely on the single “Talking Benches” ad.  Here’s an alternative that might have had more effect — or backfired: a YouTube video showing  Zimmer touting his independence at the United Way candidate forum, then pledging his commitment to UTLA at another event.

Previous posts:  How Steve Zimmer *Really* Won;  Mayor Overreached Against Zimmer, Says Reformer;  Defiant Mayor Promises Continued Involvement; Tea Leaves, Wishful Thinking, & Self-Justification